Elke’s Mystery Shopping ASDA Review

Hey everyone here my Asda review.

In 2002 I moved from Germany to England and the closest supermarket was Asda in Forest Town/ Mansfield. I liked the shopping experience at Asda and it became my main supermarket since. ( Pls excuse if my grammar is not that perfect)

General information:
Asda is the second largest supermarket chain in the UK with a 17% of the grocery market. As well as offering food and drink, clothing and general merchandise, the retailer also provides a range of financial services, sold both in the supermarkets and online.
The company is known for its two famous marketing campaigns; the “Asda price” campaign and the smiley face “rollback” campaign.

The supermarket’s emphasis on low prices – highlighted by its popular no-frills ‘Smart Price’ range – has resulted in it being crowned “Lowest Price Supermarket” by The Grocer magazine for the past 11 year.

Another part of Asda’s online operations is AsdaFinance.com – the retailer’s financial services division. Asda works with big industry names such as Norwich Union, GE Money and Bradford and Bingley to offer customers a range of services including loans, credit cards, savings accounts and a number of insurance products.

My personal experience with Asda in Forest Town Mansfield/ Nottinghamhsire
The store is well organized, clean and tidy, the staff very helpful and friendly and I always find a parking space, because the parking areas are large.
They have 20 disabled parking spaces, witch are easy to access and large enough to give disabled people the comfort they need to park their car.

The shop main entrance is very warm and welcoming, painted in green and white colours with 2 very large double doors on the right and left site. Right now they have flowers, plants and trampolines in front of the shop, which are on special offer. Example: A medium size trampoline with secure surrounding for £99.

They change this products to every season, what I do like.
Before you go to the main shopping area, there is a smaller hall where they have wheel chairs, 1 change converter and a bench, where you can sit and watch the crowed if you like lol.

Sometimes they have special events like charity activities in this hall.
When you enter the main area you find customer service, kiosk and photo shop, Asda Optician and toilettes each as a separate department on the left hand site; pharmacy, café and video store each as a separate department on the left.

The toilettes are very clean, the cafe has great tasty food to reasonable prices and the opticians are very friendly and professional.
I am a customer with Asda Optician for many years and always got treated as a valued customer even I am a NHS customer.

The glasses are brilliant, even the cheaper once.

Now we coming to the main section of the store. Every thing is perfectly sorted into different section from books, magazines, office products, home and garden products, technology like TV’s, laptops, phones and technical accessories to beauty and cleaning products, animal food and accessories, alcohol, frozen food, diary and milk products, meat, fish and bakery products. They have 1 large fresh fish and 2 fresh meat counter.
They bake their own bread in the store, and you can get really warm and fresh bread every single day.

Asda always have something on special offer. and not only in their food section; Buy 1 get 1 free, 3 for 2 or Multi Buy.
Here some off the offers:

Daz 3.4kg
Was £8.98 now £5
Fairy Dishwash & Comfort 3L
Was £6.97 now £3
Glade Sense & Spray
Was £9 now £4
Kleenex Anti-viral tissues
2 for £3
Whiskas 48x100gm
Was £12.29 now £7

Hellmann’s 430ml mayo
2 for £2

Oatso Simple
2 for £3

Asda Own Brand” products are the hit for me. “Most” of them taste really great and the prices are affordable even for people with low incomes.
To give you an example: I personal don’t like Asda own branded baked beans and sweet corns in tins. They are hard like wood lol, and taste strange, But I do love Asda own branded soups and bread and a lot more.

Asda, Forest Town, Mansfield has 6 self service cash out facilities, and a member of staff is always available to help if you have a problem..
I never encountered large queue’s whether at the self service cash out or at the normal till. If a till is closed, Asda open them as soon as they see customers waiting to long to long to be served. The staffs at the till’s are always very friendly and offer to help you with packing.
Over the past few years I recognized that Asda has done a lot to impress customers like me. They started the “ASDA Price Guarantee ” and promised :
If we’re not 10% cheaper on your comparable grocery shopping we’ll give you the difference. Guaranteed!

All what I can see is: they hold their promise and payout the difference as soon as you go to the shop with your printed voucher from their price guarantee web side.
When I was shopping with my £100 test product voucher on Sunday, everything I wanted to buy that day was all available, some on great special offer and I filled my fridge and pantry with great tasty food. I also bought a TV for my Mum that day. I needed information on this TV and a member of staff was straight away at my site, provided me with the info’s I needed and offered me to take the TV to my car. What a great service I thought.
The TV is a a Sharp 32 inch flat screen TV with 2 HDMI 2USB 1 Scart connection , HDTV and Freeview enabled for £197. I am not a TV expert but I thought it was a really good price.

My Mum called me on Sunday night after she have set up the TV and told me the picture, sound, and everything is more than excellent. I am really happy that Asda had this TV for such a great price, because my happy Mum makes me happy too and it is one more reason to shop at Asda in future.

Asda Petrol Station
At Asda in Forest Town you have a large self service petrol station and a car wash.
The prices are based on the most recent prices collated daily by petrolprices.com They also working on a mobile phone app that will make it even easier to check all the local fuel prices while you’re on the move. I think that’s great, because I always look out for the cheapest petrol.

I don’t use the car wash myself, but I have heard that it is a good car wash. Wash and dry for £3 was the latest offer.

Asda support charity’s
The Asda Foundation is set up to assist any charity in the UK as well as people and projects who require financial assistance.

1 example is:
The Asda Foundation funds launch of new Tommy’s guide to help support parents with premature babies

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